Personalized Makeup for Every Occasion
Enhance your natural beauty with professional makeup services in Schenectady, NY. Weddings, events, or just because—feel confident and empowered every day!
Book Your Appointment
About Business 2
Business 2 is a cooperative of passionate professional makeup artists based in Schenectady, NY, dedicated to helping our clients look and feel their best. We specialize in creating personalized makeup looks tailored to unique features, personality, and event needs—from radiant bridal styles to subtle everyday beauty.
Our mission is rooted in empowerment and inclusivity, ensuring every client enjoys a relaxing, confidence-boosting experience. By staying up-to-date with makeup trends and using high-quality products, we guarantee exceptional results and a welcoming atmosphere. Let us help you shine on your special day or elevate your daily routine.
Our mission is rooted in empowerment and inclusivity, ensuring every client enjoys a relaxing, confidence-boosting experience. By staying up-to-date with makeup trends and using high-quality products, we guarantee exceptional results and a welcoming atmosphere. Let us help you shine on your special day or elevate your daily routine.
Our Makeup Services
We offer a full suite of makeup services, including bridal and event looks, everyday makeup, and instructional sessions—designed to help clients of all backgrounds feel beautiful and at ease.
Bridal & Wedding Makeup
Personalized bridal makeup tailored to complement your features, dress, and wedding theme. On-location services available to ensure flawless beauty on your big day.
Event & Special Occasion Makeup
Makeup for proms, photoshoots, galas, and any special event—delivering bespoke looks that highlight your individuality and make you camera-ready.
Everyday & Confidence Boosting Makeup
Natural or glam, we enhance your everyday confidence with makeup tailored to your lifestyle, ensuring you feel fresh, radiant, and empowered.
Makeup Lessons & Consultations
One-on-one sessions to teach techniques, trends, and product selection, helping you master your own beauty routine with professional insights.
Our Mission
At Business 2, our mission is to empower individuals through personalized, professional makeup services that boost confidence and celebrate uniqueness. We foster a supportive environment where beauty is inclusive, creativity is encouraged, and each client leaves feeling seen, valued, and beautiful. Whether it’s for a milestone moment or daily self-assurance, we believe makeup has the power to transform and inspire.
Connect With Our Team